Social Media Marketing for Event Managers


Thursday, July 2, 2015

With social media platforms registering significant growth in the past few years, more and more businesses are turning to social media marketing in a big way to build their brand, boost customer loyalty and reach out to a wider audience. Maximillion recently came out with this great infographic,which shows how popular social media marketing is among event managers. Budding entrepreneurs and event managers planning to increase their social media presence will benefit greatly from checking out the last section, which has some useful tips on how to utilize this social giant the right way!

Ultimate Guide to eBay SEO


Tuesday, May 26, 2015
If you want to be a successful eBay seller you need to drive traffic to your store. While some of your listings will show up in eBay search, depending on the competition for that item and elsewhere on eBay, it helps enormously to have a balance of store and auction items and use cross promotions. Here’s a guide on how to optimize your eBay store so that your listings rank higher.


Listing Title


Let’s begin with your product title. You need to make your product title easy to search, so, naturally, titles of the object on sale should contain the words that a person is going to searching for in the eBay search bar.

If you’re selling a wool dress from Marc Jacobs, for example, you should include those terms in title - “Blue wool Marc Jacobs dress, size 8” will do nicely here as it covers the colour, material, brand and size, which are the main distinguishing features. You can then use the description for the details to reinforce all the other keywords that characterize your product.

Listing Description


Your description should be as detailed as possible with the important information at the beginning. Treat the description as though it’s replacing images - that’s how detailed it should be. Once you’ve identified your keywords, try and use them as frequently as possible (just as long as it makes sense!)

You should aim to write around 200 words of visible copy in your listing description, with the most important keywords and phrases mentioned at the very beginning and end on the text. Remember to make the most of this content and pay attention to formatting (e.g., bolding, using font size on important titles and keywords) as well as keywords to make your listing stand out. It’s also important to try and include unique product identifiers such as Universal Product Codes (UPCs), European Article Numbers (EANs), or International Standard Book Numbers (ISBNs) in your listings where applicable as this could make it easier for customers to find your products.


Keyword Research


Keywords are the words and phrases that describe exactly what you are selling. These include words such as brand names, model names and numbers, sizes, colours and many, many more. Keywords are also important to insert into your store name, website name and your eBay username.

Say you sell mobile phone covers for example: it would do you good to name your store “John’s Mobile Covers”, your website “johnsmobilecovers.com”, and your username “johnsmobilecovers”. Then for each mobile cover you would include the phone make, colour, style - “Purple silicone Samsung S5 phone case”.

One of the best things about eBay is that fact that your listing are automatically optimised for internal and external search engines, but you can use use keyword planners for your keyword research if you want to ensure that you understand the search query of your potential buyers. By identifying this information you’re able to better optimise the title and body text of your eBay and Amazon listings. You can use tools like Google Adwords or Ubersuggest to help identify your keywords.


Keywords should be your main focus if you want to ensure you have good SEO on eBay. We’ve already covered some of these points, but they’re worth mentioning again:

  • Include keywords in your product title
  • Use keywords in your store name, username and website.
  • Use your most important keywords when naming your store categories.
  • Change your search engine keywords as the eBay created ones are just based on your item descriptions.  You can find this when managing your store under marketing tools - search engine keywords.Write With Rich Keyword Content
  • Start a blog and write content which include keywords in it.
  • Change and update the keywords in your eBay store. eBay creates general keywords for your store pages, but it is a good idea to refresh these keywords every 2 to 3 months in case you can identify more powerful keywords to use.


It’s also important to note that overusing your keywords - or “keyword spamming” - can be detrimental to your listings, and is against eBay policy, so while you do want to get loads of keywords in there, you must not overstep the line.


Build Backlinks


Building relevant and strong backlinks to products listing page is an important factor to easily rank the product page on Google search. Identify relevant niche forums and blogs where you can post marketing articles and SEO content as these are valuable sources of backlinks and traffic, and your links may attract readers. Make sure your writing is good quality and try not to sound like you’re spamming as some forums and blogs might get annoyed with this.


Start your own blog


Another great way to reinforce what your store is about is by creating your own blog. It’s not as complicated as you might think as is a great way to drive traffic to your store. All you really need to do is write longer versions of your product descriptions (albeit more in the style of an article)

Use image alt tags


These are keywords associated with the images you use in your listing. If you do your own HTML, make sure you include alt tags. This provides another opportunity to optimise keywords or keyword phrases that both describe the image and are consistent with your content.

Achieve eBay Top Rated Seller status


This one is going to take a little more time and effort: ensure that your customers are satisfied and give you great feedback and seller ratings to ensure that you reach top rated seller status, as listings from Top Rated Sellers appear higher in searches than listings from other sellers.

As you can see, there are plenty of things you can do to improve your eBay SEO. Some of them are simple and some of them are more complicated and will take more time, but the payoff at the end is worth the time and effort.

Written By Jodie Pride  from Veeqo
This is an inventory management software which can sync your inventories and orders across Amazon and eBay, as well as a number of other online marketplaces.

Top Online Casino Sites 2015


Tuesday, May 5, 2015
An exciting range of new online casino games arrived in casinos at some point in 2015. Online gambling sites offer several advantages compared to their land based casino counterparts. Many of the elements contributing to a player's losses in live casinos are reduced or even eliminated at online casinos. Sure, the house has a slight advantage no matter where you gamble, but the live casino atmosphere ultimately sets you up for failure. Have you ever noticed there are no windows or clocks in the casino? This creates an atmosphere where time has no meaning, keeping players engaged much longer than they would be with a constant reminder of how long they have been gambling. Casinos are full of ringing slot machines and screaming crowds of people. These are sounds that signal winning and give players a false hope that they may be next.The ranking of these casinos depends on the payout percentage of the casino games, the customer service, the number and variety of games, the bonus amount, the software, the user-friendless of the casino, game features and the software graphics.

 The atmosphere of online gambling is completely controlled by you. Many casinos actually pump oxygen into the room to give you a slight high, which can exaggerate your sense of well-being and allow you to play longer. You can shut off the sound to your computer which will go a long way toward controlling your emotions and letting you think clearly.

This is yet another distraction that can be avoided by gambling online instead of at a live casino. The options for online sports betting are practically endless. While there are plenty of quality sites available, many companies have simply thrown together whatever they can to capitalize on the lucrative sports betting market. Bonuses are typically offered as a percentage of your initial deposit up to a specified maximum amount. For example, a 100% bonus up to $500 means the site will match your initial deposit dollar for dollar up to a maximum bonus of $500. Our society is constantly on the go, and mobile betting is becoming more and more mainstream. Most major online sports books now offer a mobile option. You can know get in on the action no matter where you are by placing bets from your cell phone or tablet.

 While you can't directly influence a sporting event, being knowledgeable and implementing a solid betting strategy can drastically improve your odds. The first step is understanding the sports book's board. Betting off the board will use the board's point spread for all of the bettors picks. Going off the card, the bettor will fill out a Parlay Card with their picks against the point spreads indicated on the card.We generally recommend avoiding them unless you favor high-risk, high-reward gambling over sensible betting. Online players have different priorities. As a result, what can be considered an important aspect of a casino to one player can differ for another person. Some players might focus on the welcome bonus while others worry about the security and how the casino deals with their money.

Two Attributes To Look For In A Vacuum Coatings And Equipment Company


Monday, May 4, 2015
In this contemporary era, more and more corporate leaders and commercial business owners find themselves in need of vacuum coatings and equipment. Whether you're in search of vacuum metalizing products or a specific vacuum service, identifying the ideal company is important. Here are two attributes that the most exceptional vacuum coating and equipment companies will possess:



1. Extensive Experience In The Vacuum Industry.

Experience is everything in the vacuum industry. Specifically, companies that have accumulated extensive experience in this sector will typically be able to offer more precise, proficient services and products. In recognizing this reality, make sure that you're seeking a vacuum company that has been on the block for a minimum of ten years. One company you should consider is Vergason Technology, Inc. This company has been in operation since 1986 and is known for consistently offering professional, personable services.

2. Reasonable Rates.

The second characteristic you want to look for in a vacuum company is reasonable rates. There's no reason you should have to "break the bank" to get the great services and products you want. To ensure that you don't empty your wallet in the process of getting what you need, be sure that you're checking the prices of several companies. This way, you'll be able to see who has the cheapest and most expensive rates. You'll also be able to tell whether a specific company offers higher quality products that would make a greater monetary investment worth it.

Conclusion

The process of finding and purchasing high quality vacuum products shouldn't be tedious. To keep it simple, just look for the aforementioned attributes in a retailer. This way, you'll be sure to get the great services and products you deserve.

Some Interesting Tips for Landing Page Optimization


Saturday, April 18, 2015
If you are not familiar about the landing web page optimization approaches, this might be difficult for you to design the particular page having relevant as well as proper written content. In the situation, you can seek help from the professional pro who can certainly help you to develop it properly. Following are certain designing tips to be kept planned while planning for landing   page optimization

Title must be unique
While employing a title for that page, you really should ensure it is unique and gives clear hint around the webpage. Using an incorrect title at the pinnacle does not make virtually any sense since you cannot appeal to the qualified audiences with this particular strategy. A number of people do not include adequate time for it to read this article on the web-page and in this situation they would prefer to read the particular title just. Using an exclusive and meaningful title could be very helpful in this matter and additionally, it can help you to definitely increase the visibility within web earth.
Importance of premium quality content
Having excellent content with your webpage is obviously crucial and this assists you to help communicate the suitable message to help targeted followers. While applying text, image or perhaps video on the website, you need to ensure that they are relevant using your business which enables it to act as promoter on your site? Search applications always give more top priority to the quality of content slipped into site and in such a situation, placing premium quality subjects in the page can certainly help you to further improve your awareness.
Put head lines at top
One from the basic criteria for effective landing page optimization should be to put the main points from top. A large section associated with targeted followers who do not prefer to waste his or her time by means of reading the full document slipped into the web site. They just scan the particular document and see the main items placed at the pinnacle portion. Hence always place the main points at the top of webpage. This would allow you to transfer the suitable message to help individuals and you may be capable to create a powerful landing web page.
Collect back links for the landing page
Having strong back links to the landing page may help you in a lot of ways. With quality back links, you can simply boost ones rating search engines. You can do lot of things such as article submitting, Press release distribution, labeled posting, directory submitting and bookmark manager to improve your back links.
Following every one of these things can certainly help you to reach at one’s objective. Best of luck!
Author Bio: I'm Christy Nelsen, a freelance writer and academic enthusiast. I'm currently working for college essay writing service, an online source for getting assistance on popular topics. I write about almost all topics and always aim to give something helpful for my readers.

An Expert Guidance to Recover Corrupt OST File Effortlessly


Monday, April 13, 2015

Microsoft Outlook, as we are well aware, is a prominent email client that works in collaboration with Exchange Server to facilitate a private network for communication within an organization. Outlook stores the complete Exchange mailbox data on the local system hard disk in the OST file format when configured to Cached Exchange Mode. This Offline storage file is extremely beneficial in the sense that it offers access to the mailbox even when Outlook is not connected to Exchange Server. Also, the mailbox is kept intact in the OST file even if Exchange encounters certain issues.



Outlook OST Prompting Error Messages:

Despite the utmost secure mailing environment offered by Exchange, the OST file just as any other database is prone to corruption due to innumerable unprecedented situations.

It sometimes happens that when you try to open an OST file using MS Outlook, it refuses to open and prompts an error message. Let us get acquainted with some of the most frequently encountered OST file errors, prompt when trying to open it.

# Error 1:

C:\Users\admin\Documents\2015-04-09_12-26-05.png

Here, xxx.ost is the OST file created when Outlook is working offline with the Exchange mailbox. This error message suggests that the Outlook OST file is corrupt or damaged and MS Outlook has failed to recognize it.


#Error 2:

C:\Users\admin\Documents\2015-04-09_12-59-30.png

When you are trying to open or sync the OST file to the Exchange Server using MS Outlook, the above mentioned error message might get displayed suggesting that the OST file is corrupt or damaged and Outlook fails to process it.


#Error 3:

Apart from the above mentioned error messages, another common issue that might occur when Outlook is working offline is that you are unable to open a particular item in the OST file. The reason behind encountering this error is that the Outlook OST file is either damaged or corrupt.



Factors Leading To Corruption of Outlook OST:

The Outlook Offline Storage file is susceptible to damage or corruption due to numerous hardware and software malfunctioning issues.

Storage Device Failure:

If the OST file is stored on the local system hard disk then any damage caused to the sector of hard disk storing the OST file will adversely affect the latter.

Abrupt Power Failure:

In case of sudden or abrupt power failure while accessing or working with the MS Outlook will leave the Outlook OST file corrupt.

Synchronization Disrupted:

The Outlook OST file is synced to the Exchange Server through a network connection. However, if the synchronization process gets suddenly disrupted, the OST file is likely to get corrupted.

Severe Virus Attacks:

Another common reason for the corruption of OST file is attacks from viruses or any other malicious software.

MS Outlook is equipped with self healing properties to recover from the state of disaster. SCANOST is the in-built repair tool provided by MS Outlook to recover corruption issues of OST file. However, this utility is not capable enough to deal with severe level corruption issues. Also, it does not guarantee the desired results.


Alternative Third Party Solution:

In order to overcome the drawbacks of the SCANOST utility, it is advised to deploy a third party application to Recover severe corruption issues of the Outlook OST file. OST to PST Converter is the suggested tool for the same. The advanced features of the tool facilitate recovery of deleted data items from a severely corrupt OST file of any size and further great a backup for the same by converting them to PST/EML or MSG file formats.

Author Bio : Purchase Software is a vast provider of system utilities & tools to help you run your PC smoothly and with ease. The OST to PST Converter software provides you with comprehensive software guidelines, which make the recovery process fast and simple.

Get Hold of OLM TO PST Converter for Hassle Free Migration Solution


Tuesday, March 31, 2015
With the release of Outlook 2011 for Mac series of computers, users got excited as they are going to get the experience of Windows Outlook over Mac system. Trying to establish parity with Windows version of Outlook, Microsoft really did emerge out successfully acclaimed in providing users with a better option in Mac progressions. However, recently it has been observed that many users are flocking from Mac 2011 to Windows version of Outlook. Let us analyze what are the reasons behind such migrations and how can it be technically achieved.

Figuring out the Reasons for Migration to Windows Outlook
Outlook 2011 for Mac which was considered as the clone of Outlook for windows version is not technically correct. Reasonbeing there were numbers of features which were lacking in the Outlook 2011. A complete list of all those attributes is given below.
  • Users were not able to customize ribbon
  • No option for assigning tasks to a contact
  • Option for Format painter not available
  • Doesn’t replace signature with another automatically
  • Categorization of folders is not available
  • Better search options for locating messages is not available
Besides this OLM files of Outlook 2011 are prone to corruption, they get corrupted very frequently. To avoid such kind of consequences, users often resort to switch over Microsoft Windows Outlook as it helps in enriching the emailing experience for users ultimately.
Switching From Mac to Windows Outlook
While switching to Windows, users have to migrate data from Outlook 2011 for Mac to Outlook for Windows.In order to perform the migration,when user try to import OLM files of Outlook 2011to Windows Outlook, they come across the following errorin Windows version of Outlook.


This is because the Windows version of Outlook does not have compatibility with OLM files. However, a work around few methods can help a user export OLM files to Outlook. One such method is making use of Exchange server services.

Method 1:Transfer OLM Files through Exchange Web Services
Outlook 2011 for Mac employs Exchange Web Services (EWS) protocolfor communicating or synchronizing data with the Exchange server. After configuring the Outlook 2011 Mac data with Exchange server, we can easily connect with Outlook. As we now that if the mailbox of server contains data then outlook can access data. This is done by configuring the Outlook profile with enabled Cached Exchange Mode.
However, while using this method, the user needs to have in-depth technical knowledge for synchronizing the mailbox with Exchange server.
Note: It must be clearly taken into consideration that users should make it sure to activate the add-on for Exchange web services before synchronizing their mailbox using EWS.
If users don’t have the environment of Exchange server then they can try out an alternative way around.

Method 2: Setting up IMAP Account for Transferring Data to PST Format
In order to execute this method, users are required to first setup an IMAP account like Gmail on the system. Then they can configure the Mac Outlook 2011 email account with that of the Gmail IMAP account. Once users have configured Outlook with IMAP account then they can make Gmail labels for synchronizing the IMAP with Outlook 2011.Then transfer all the emails from the Outlook 2011 to Gmail mailbox and then users can move this contents from mailbox to Outlook for windows.
With this method, you won’t be able to transfer contacts.Moreover, this method is not suitable when users have bulk of data to move. One of the condition that needs to be fulfilled in this approach is that both the accounts of Outlook 2011 and Outlook for Windows should be IMAP configured.
Another method which users can possible try out is by using drag and drop feature.

Method 3: Drop and Drag Feature to Convert OLM FILES into PST File Format
To start with this method, a user needs to carry out the following steps
  • Create a folder on the desktop of Mac and then use the drop and drag feature to move emails from Outlook 2011 to the newly created folder
  • Then move the folders to Windows XP operating system, launch Outlook Express. Use again the drop and drag feature again to move out emails from the folder to Outlook Express folder.
  • Then from Outlook Express users can export data to Outlook

Third-Party Solution

All the methods discussed above generally involve a lot of complexities and requires a person to be technically competent for carrying out the conversion process. If a user is interested for hassle free migration of data from Mac outlook 2011 to Outlook PST file format then they should opt for third-party tools. On such tool is OLM to PST Converter which facilitates the conversion of Mac Outlook 2011 files to Outlook for Windows version.

Most Adoptive 5 Ways For Maintaining Facebook Account Security


Tuesday, March 10, 2015

Over many advantages one can gain with social media sites, there are various drawbacks that one can encounter with social sites. The privacy and security both of these factors are crucial for which the social sites have been criticized all the time. Here, we are talking about security of Facebook, the highly used social media site. To prevent your Facebook account from being wreaked, you should go with underneath mentioned 5 innovative ways those are considered as preventive measures for Facebook:
  • Activating HTTPS: It is not considered to keep your login information encrypted when it is all about Facebook account. There is not such preventive protocol or rule whether you are visiting Facebook account at cyber café or coffee shop or at home. The single way to keep a eye on your login details is enabling HTTPs. With the given image, you can get idea how to do it. Even the first option in process should be opting “Enable Secure Browsing.
F:\Pankaj jangir\Facebook-account-security1.jpg
  • Login Notification Activation: You can make desired devices known for your Facebook account so there will be not any chances that one could perform access of your Facebook account. Here, you will have set the field “name the device”. At the other end, you will find an automated message or email saying from where and how the Facebook account is accessed. In case, if threatening people will get access of your account anyhow, so you will be notified by email alert along with suggestion to reset password.
F:\Pankaj jangir\facebook-account-security2.jpg
F:\Pankaj jangir\facebook-account-security21.jpg
  • Confirmation For Mobile Number: Rescuing Facebook account is not again a big thing if your email alerts for the same are activated. But what if your dedicated email address is also gone out of reach as it is already hacked. Better to find out the other way of rescuing Facebook account and it is confirming or verifying your mobile number. The process can be easily done from Account Settings.
F:\Pankaj jangir\Facebook-account-security3.jpg
  • Eye-popping Login Approvals: The login approval is quite cool phenomenon to be followed every-time when you are going to access Facebook account from unknown devices. It will be helpful while you are going to get a sitting at cyber café or at friend’s home or from someone’s phone. You will get an encrypted code and code should be entered at desired block. Until, you will not be allowed to open your Facebook account. So for sure no one else can go to get access of your Facebook details.
F:\Pankaj jangir\Facebook-account-security4jpg.jpg
  • Follow Remote Log Out: Many times we come back to out even we have not log out the Facebook account in office. Realizing for the same may cause storming in our mind. Thinking again and again if someone will use your Facebook account, then what will happen is quite irritating. For being prevented from unwanted access of Facebook account, you need to follow remote logout option activation. It is quite helpful from keeping you away from headache of logging out Facebook account before leaving seat outside home. It is the safest way to restrict others to abuse you. Under Account Setting, you will get Active sessions from where you will be prompt to follow to set automatic logout option.  (Create an image by own for this security method)
F:\Pankaj jangir\facebook-security5.jpg

In this manner, managing security of Facebook account is not so typical. What you need to do it always keep an eye on security settings and active the crucial one. Here you can make complete and safe usage of your most visited social site’s account i.e. Facebook. So there is not much more to worry out to keep safe Facebook account. Follow the methods given above and your part to safeguard Facebook account is done!
Author Bio: Pankaj Jangir is a Website Designer and Developer. He makes a Facebook Auto Like website. By using this website you can increase likes on your Facebook status, photo or comment.

Can a cell phone spy software be installed from a remote location?


Thursday, March 5, 2015
“Cell phone spy remote installation.” Just type these keywords in any of the popular search engines and you will see a long list of such companies who claim that the cell phone spy software offered by them can be installed on the targeted cell phone from a remote location. While such companies may swash anything about their product, the fact is that a valid cell phone spy software cannot be installed on the targeted cell phone remotely.

I am sure most of the readers must be thinking the reasons of it, so let me explain the reasons that why a cell phone tracking software cannot be installed remotely.
  • The first reason is that the human intellect is a must in order to go through the basic steps involved while you install a cell phone monitoring software on a cell phone. Without human wisdom, you cannot perform the required operations, such as downloading the ‘.APK’ format file from the default browser of the cell phone, and enabling the cell phone to auto-connect to any available internet connection, be it Wi-Fi or packet data.
  • Once the cell phone spy application has been installed on the targeted cell phone, it is very important to remove the residual files from the cell phone on which the software is installed. Otherwise, the person being monitored may come to know that he is being tracked by someone. Removal of the residual files cannot be done remotely, so the software needs to be physically installed.
  • Isn’t it the case that you often find troubles while you attempt to install any software? Randomly, it may happen that you encounter some errors and may need to contact customer support while installing a cell phone monitoring application. Owing to this, you cannot install a software remotely.
  • Well, all of you know that third party apps cannot be directly installed on any gadget which operates on the iOS operating system, and in case you need to install a third party app, you need to run the jailbreak process on the iOS gadget, which can only be done physically.
  • If you desire to install the said software on any gadget which operates Android Lollipop or later, rooting the android device is a must. The process of rooting the device can only be carried out physically.
Well, the reasons mentioned above were of a technical nature, but let me explain you another thing. Had this been the case that a spy app for cell phone could be installed from a remote location, it will be possible for one to install it on any cell phone, which is not legal at all according to the privacy laws prevailing in most parts of the world. Remember, you cannot monitor a phone which you do not legally own. Moreover, consent of the person being monitored is also an important requisite.
Whenever you see any such offer, a good idea can be to search the name of the company in any search engine and add the word ‘scam.’ This will show the comments from dissatisfied customers who may be cheated by the said company, if any. Normally, such companies are fake and often use fake addresses and contact numbers.
Concluding the discussion, it can be asserted that it is just a myth that a cell phone spy software can be installed from a remote location, while in actual it is not possible.


Author Bio: Brooke fill in as Tech and Digital Parenting expert and writer has earned her an exhibited accumulating of readers who are needing for the most recent news and audit about Tech updates. Her work turns around the most recent in spy phone app like Theonespy.


Tips for Inventory Management


Monday, February 9, 2015
Inventory management is a critical part of any business, yet far too many business owners pay little attention to how their inventory is managed. If your business seems to be running out of stock too often or if you are having difficulty managing your inventory counts, these tips can help you get your inventory under control and you could see a drastic improvement in your bottom line.


Use Inventory Projections

Unsold inventory costs money as products that are not moving can be damaged, take up space in warehouses and could actually become obsolete. By looking over past sales, you may be better able to project what you will need in the future. For example, if you sold 50 of a certain item last month, you may need to restock 50 more of those items. However, if you sold 25 of those 50 at the first week of the month, 15 the second, 10 in the third and none since then, the demand may be dwindling so you may not need to restock as many.

Track Inventory

One of the most important things to do to make sure your inventory is moving as it should is to track how many of each item you actually have on hand. There are many areas of the inventory process where errors can occur, such as entering errors, miscounts upon delivery and even employee theft. Use an electronic inventory control system that uses bar code scanning to eliminate some of those errors. You can also implement what is known as cycle-counting where you choose a few items each day and compare the inventory totals with what is actually on hand. Click to learn more about inventory control systems.

Other tips that can help you get a better handle on your inventory include focusing on the items that sell the best as well as using spreadsheets as back up to inventory systems. Be sure to back up all data to an external source, whether it is a USB drive, cloud software or other location that will keep the data safe in case of an emergency, such as a fire or computer crash.

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